Construction company websites in Dubai, built around your projects

Who reads a contractor's website

A construction company website in Dubai has two audiences. One is the client: a developer, a facilities manager, a company moving onto a new office floor. The other is the person checking you out on their behalf, often a consultant or a procurement team building a tender list.

Neither cares much about your mission statement. They want to see finished work like theirs, how big a job you can handle, and whether your trade licence activities cover what they need. Your homepage should answer that within one scroll.

Project pages that do the selling

Every project gets its own page. Not a carousel of 40 unlabelled photos. A proper page with the client type (named only with permission), location, scope, area in square feet, duration, and six to twelve photos of the finished space, plus a couple from mid-build if you have them.

Group them by sector. Offices, retail, hospitality, villas, industrial. A restaurant owner planning a fit-out wants to see restaurants.

And be selective. Five strong projects with real detail will do more for you than thirty thin ones.

Get permission in writing before naming a client or showing their logo. Some developers and corporate tenants don't allow it, and publishing a client's fit-out without asking is a quick way to lose the next job with them.

Capability statements and prequalification

Tender teams often ask for a company profile before they'll add you to a list. Make it downloadable from the site as a PDF, and put the key points on a web page as well. This is the one place where a PDF makes sense.

That page covers your trade licence activities, the work you deliver in-house versus what you subcontract, the plant and equipment you own, your team size and the certifications you hold. If a certificate has lapsed, take it off before someone checks.

A short tenders page, with a named contact and email for procurement teams, saves them hunting through a general inbox. If you have a written health and safety policy, summarise it on the capability page and offer the full document on request. Tender teams usually look for it.

Quote forms that sort serious enquiries

A generic 'send us a message' form brings in everything from a villa owner wanting a shelf fitted to a supplier selling tiles. A quote form with the right questions sorts that out. Project type, location, approximate area, target start date, and whether drawings exist. People can attach plans or a BOQ.

Add a WhatsApp button as well. Site managers and smaller clients often prefer it, and a photo of the space with a voice note can be the start of a decent job.

What we've built for trade businesses

We haven't built a website for a main contractor yet, and we won't pretend otherwise. What we have built are sites for trade businesses that win work the same way, through photos of past installations, clear service pages and quote requests.

Signs Abu Dhabi (signsabudhabi.ae) is a signage company and Abu Dhabi CCTV (abudhabicctv.ae) is a security installer. Their customers want proof of previous jobs before they ask for a price, and both sites are planned around that. A fit-out firm's site follows the same logic at a bigger scale.

Be realistic about what a website does here, too. It helps when a procurement team looks you up. It won't get you onto an approved vendor list on its own. That still comes from registering with clients directly and from relationships.

Pages and packages for contractors

A typical contractor site includes the following.

Most fit-out companies and contractors land on Business at AED 2,999. That's up to 15 pages, 3 logo concepts, a year of domain, hosting and SSL, and 12 email accounts so estimating and procurement can have their own addresses. A contractor with a long project list, where every job gets a page, usually needs Enterprise at AED 4,999 for unlimited pages. If you're replacing an old site, the website redesign checklist covers what to keep and what to drop, and our website design service explains how we work.

Call +971 52 292 3875 or send a few project photos on WhatsApp, and we'll put a page plan together.

• Home with sectors, key projects and a quote button
• Services, one page per main service
• Projects, one page per job, grouped by sector
• About and capability, with the downloadable profile
• Tenders and prequalification contact
• Quote request and contact